Rolex is a genius when it comes to crafting watches that fit perfectly in any environment it is placed in — less mechanical, more natural. This is perhaps even more true when it comes to the sea, as Rolex has always been proud of its relationship with the ocean. Enter the Rolex Submariner. [.....
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“The history of Rolex is intimately tied to man’s conquest of the ocean.” Words Rolex itself has said in an article entitled “Keeping In Time With Oceanography” from a leaflet distributed during the Rolex 1975 Expo in Japan. This could not be more true, as Rolex has released an impressive line of...
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Essentially a lesson in superior engineering, the Rolex Sea-Dweller has been crafted to withstand colossal undersea pressure for up to 12,800 feet. Initially created in 1967 for the divers of a French commercial diving company, COMEX, Rolex developed the Sea-Dweller as a specialized watch fitted with a thicker sapphire crystal and a...
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Rolex was approached by Pan-Am Airways in the 1950s when flights started to become longer and transcontinental flights meant traveling through multiple time zones. Rolex promptly answered the request with the GMT-Master — a watch from the Oyster Perpetual line originally designed for pilots and aviation. The independent 12-hour...
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There was virtually nowhere in the world a Rolex watch could not go especially after the release of the Rolex Explorer in 1953, when Tenzing Norgay — sporting a prototype Exlorer model — conquered the 29,053-feet peak of Mt. Everest. Encased in a highly-durable 904L steel, the Rolex Explorer can endure even in the [.....
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“Men who guide the destinies of the world wear Rolex watches.” Big words for an advertising campaign, but there was never any doubt Rolex can back it up. Being the first Rolex model to have the words “Superlative Chronometer Officially Certified” engraved on its dial, the Day Date President definitely had all...
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