The recently concluded 2010 BaselWorld was a veritable treasure trove for many luxury brand watch enthusiasts, as Rolex unveiled a stunning addition to its Rolex Oyster Perpetual line, the Rolex Datejust Lady 31mm. The clean, clear design of this new Datejust crafted for women conveys an unmistakable vibe of quiet and subdued elegance tempered with [...]
The 2007 BaselWorld witnessed a huge leap in evolution in the Rolex Oyster Perpetual Professional line of watches with the release of the Rolex Yacht-Master II. At first glance, changes become immediately apparent with its bold 44mm casing. The Yacht-Master II is available in either 18k yellow gold with a white dial and a blue [...]
Released in 1992, the Rolex Yacht-Master is the youngest in the Rolex compendium of luxury sports watches. Its first model, the 16628, had an immediate surge in popularity the very year it was released. Initially released exclusively in 18k yellow gold, the first Rolex Yacht-Master had a very long wait-list that spanned years — almost [...]
Rolex, along with twenty other Swiss watchmakers, became part of the Centre Electronique Horloger or C.E.H. in the 1960s in an effort to collaboratively create and develop an electronic movement for wristwatches. The result of this collaboration was the Beta 21, which was officially released in 1968. It functioned through a module and integrated circuit [...]
By the world’s standards, the Rolex Submariner 5513 was already a remarkable watch when it was released in the 1960s. Rolex knows, however, that this technology still has many leagues to go. This point was proven when COMEX, a French commercial diving company, said that the Rolex Submariner 5513 severely malfunctioned after the diver exits [...]
Perhaps the most popular and iconic watch in the Rolex Oyster Perpetual Professional line is the Rolex Submariner. Its distinctive design and remarkable features make it one of the most significant timepieces in the history of Rolex. Initially known as the “Deep Sea Special,” Rolex started testing the limits of their Oyster watches in 1953 [...]
The Rolex Prince, as one of the first watches ever crafted by Rolex, holds a distinctly vintage design that, up to now, is valued by many and is seen as one of the hallmarks of timeless luxury, class, and prestige. Launched in 1928, the Rolex Prince immediately commanded notable popularity amongst the gentlemen of the [...]
When the Centre Electronic Horologer (C.E.H.) was established in 1960, the utilization of quartz movements in wristwatches became even more widespread, and Rolex was not immune to the touch of this new technology. Although strong and firm on its dedication to producing the finest mechanical watches, Rolex never turned a blind eye towards the advancements [...]
Since the Rolex Oyster Perpetual was established by the early 1940s, it has become an outright symbol for success and elegance for many, and a benchmark for performance and accuracy for the luxury watch brand industry. For well over sixty years, very few changes have been made to its design, promoting a strong bond to [...]
Stripped of all the glamour of modern design and the gears of technology, down to its barest minimum, Rolex still shines. At the core of every Rolex watch is the archetypal Rolex Oyster Perpetual. Hans Wilsdorf, the founder of Rolex, possessed a near-obsessive longing to craft high quality watches with reliable waterproof rating as the [...]
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